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About Us
Get to know the team behind your success. We're a group of passionate marketers dedicated to helping businesses grow.
OUR STORY
Born in Wexford, PA
Built for Growth
The Point Marketing Group was founded just north of Pittsburgh in Wexford, PA, on a simple premise: local business owners deserve marketing that actually drives revenue, not just clicks. We aren't a distant, hands-off agency—we operate as your hands-on growth partners.
By combining decades of expertise in local SEO, custom web design, Google Business Profile optimization, and PPC advertising, we help regional businesses build a dominant digital footprint. From Wexford and Cranberry Township to Mars, Zelienople, Gibsonia, Sewickley, and Butler, we help local companies convert online traffic into high-value leads and loyal customers—all backed by total transparency and measurable results.
Your success is the point !"
— Ryan Croyle, Founder
Ryan Croyle
FOUNDER and CEO, The Point Marketing Group
As a Wexford resident with over 20 years of regional media and marketing experience, Ryan Croyle understands what drives consumers across Northern Pittsburgh and the Route 19 corridor. Having spent two decades strategizing alongside established media outlets like KDKA, 93.7 The Fan, and the Pittsburgh Post-Gazette, Ryan brings deep local insight to every campaign.
He founded The Point Marketing Group to give local businesses across North Hills and Butler County a direct, honest path to growth without the corporate runaround. Ryan is genuinely committed to helping neighboring businesses thrive—right in our own backyard.
No corporate fluff. No vanity metrics. Just real local growth—that’s The Point!
